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Introducing William Harrison & Velvet Velour

Music plays an essential role in human activities - it helps us to experience those little everyday moments. There are so many emotions that only a song or musical piece can interpret through its ambiance, charisma, aesthetic, and social message.

Sharing something unique has become more challenging in the 21st century. Not only because so many grand compositions have already been written but because one can easily create music using a smartphone or laptop. Professional musicians must master various skills such as songwriting, music production, film, painting, marketing, and distribution. Creative individuals have to write something That represents their life story simultaneously as they juggle these various balls and live the hectic life of a musician.

While technology has dominated since the 1960s and especially since the beginning of this century, a great song still requires emotions with original lyrics, authentic chord progressions, and an innovative approach toward recording and production. Here at IndieWavves, we explore new talent that stands out with an artistic voice. Russian synth-wave artist Velvet Velour and DJ-producer William Harrison let their listeners dive into the stories and atmosphere of the electronic universe with catchy rhythms, melodic variations, and beat drops that make your heart freeze.

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Velvet Velour's latest single, "L'eau De Fleur", is the perfect combination of shock wave-anthem synthesizers and steady kick patterns that establish the transferring of reality. Valeria Valuyskaya's (lead singer, songwriter, and creative mind behind the project) vocal arrangements greatly syncopate with the original track structure. Her vocals perfectly interpret a 70's movie and music niche in France. While having smash bangers like "Pearlamutrom" ('Pleiades' - EP, 2020) and "Blood Moon" (Single, 2022), Valeria explores the boundaries of the electronic music universe to make sure music lovers get the recommended dose of avant-garde composition needed to open the gates of love and life in their subconscious. She transports listeners' imagination to the dancefloor in a Paris nightclub where "L'eau De Fleur" - Flower Water - can bloom and help them escape a cruel reality.

Like Velvet Velour, William Harrison produces music that turns his listeners' fantasy into a new tranquillity. His dance-electronic project, Lost Knights, has already established a reputation among industry professionals and the European dance scene. Adventure the Music (2016, 2017), Alfa Future People (2015), and UK Garage Events at Flacon Art Moscow (2019) are all proof that Harrison knows how to make the dancefloor busy and energetic. While an excellent performer, his tracks truly expose his talent as a producer and songwriter. Released under massive labels like Spinnin Records, Warner Records, and Effective Records, Lost Knights generates bangers that really shake up your reality. When writing and producing hits like "Like Me" (2023), "Spirit" (feat. Taylor Tote & Max Viner) (2022), "Tell Me" (2020), "James Dean" (feat. The Royalties STHLM) (2017), William Harrison collaborates with musicians from the US, Sweden, Russia, and the UK, to prove that music is the universal language that helps to unite people.

The world of music evolves rapidly, and each country has its mainstream tendencies, waves, and genres. But a few artists still create global music intending to spread joy, hope, and unity. Velvet Velour and William Harrison combine their musical knowledge with life experience to release music that will last forever and develop more significant meaning as it ages. We expect new releases from both artists in 2023, as both shared that "2022 was the year that inspired us to create because it is the only solution to unite this world". 

Written by Piera Lolandes


Connect With Velvet Velour: INSTAGRAM | SPOTIFY | MORE

Connect With William Harrison: INSTAGRAM | SPOTIFY | MORE